Hey Hey Hey, Goodbye!
You likely read it in the news, but Circuit City announced that it is closing all of its domestic stores for good. The #2 electronic retailer folded to the pressure that the current economic conditions have pressed on both the consumer and businesses, leaving some 34,000 employees now seeking new jobs.
While most media reports I’ve read about relate their business model to their shortfalls, I would like to think that the level of customer satisfaction played a role in the downfall. I’d say for about 9 years now stores like Circuit City and Best Buy amongst others have been a favor of mine since I’m more technologically adpt. While I originally only had the option for Circuit City growing up, it became clear to me and numerous others that the service they were providing was inadequate after rival Best Buy opened it’s doors back home around the turn of the decade.
Between the dimly lit stores, oddly arranged merchandise on shelves, and below acceptable performance by sales associates, I feel like no one really is surprised in their demise.
Now as for Best Buy, let’s hope that they continue the same drive for customer satisfaction as they did when Circuit City was in the picture.
